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Free Fire announces the brand's first global campaign, Battle In Style


In a recent development that may surprise many Free Fire players, Garena is preparing to launch its first global campaign titled Battle In Style. The announcement was made in an official press release by Garena and it was revealed that the Booyah Day event and the global campaign will be launched simultaneously.

After almost four years of the game's release, Garena has decided to launch a global campaign that will inspire the gaming community. With this global campaign, Free Fire aims to become more than just a battle royale game. Although the video released today doesn't give any specific details regarding the events that will be part of the game, fans can expect exclusive cosmetics as part of the Battle In Style event.

Free Fire Battle In Style Campaign

Free Fire announces the brand s first global campaign, Battle In Style

Events related to the global campaign and various features will be available once the Booyah Day event is released. As Garena announced today that the Booyah Day event will be available in-game on November 12, fans can expect Battle In Style events on the same day. A video has been posted on the official Free Fire YouTube channel to announce the game's first global campaign. The video consists of a short story of a girl who shows her inspiring journey of fighting against all odds in her life. P>

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Garena's producer, Harold Teo was cited as

"We spoke to players all over the world to better understand the challenges they face in life, approaches to overcoming them, as well as the aspirations they have. Battle In Style was then conceived as our very brand Identity, which seeks to inspire players to stay positive and have fun, even when taking on challenges or chasing aspirations in life. That is what Battle In Style is all about."

He further added

"The ability of players to adopt many characters styles, customize appearances and embrace their true individuality in Free Fire is one of the top reasons why players enjoy the game. We will continue to offer different ways for players to express themselves with Battle In Style and beyond."

Players can watch the Battle In Style campaign video below

As part of the Battle In Style event, players can expect new in-game themed features, items, and skins. Booyah Day event and Battle In Style campaign will start simultaneously.

Free Fire announces the brand s first global campaign, Battle In Style

Additionally, to wrap up the campaign, a virtual performance of the famous Free Fire characters will be streamed live on the Free Fire youtube channel. The virtual TRAP band from the battle-royale game will feature Moco, Kelly, Miguel and Antonio delivering a powerful musical performance.

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